Analyze rhetorical appeals (e.g. ethos, logos, pathos) and rhetorical situation (audience, context, purpose, genre)
Provide evidence from your chosen subject the text to support your points.
Your analysis should include at least TWO sources to support your analysis.
4.Explain how the evidence represents the rhetorical appeal.
5. Evaluate the effectiveness of the appeals based on the rhetorical situation. This will require an explanation.
Your essay will require:
1. An introduction that includes a summary to introduce the subject and a thesis statement. 2. At least three body paragraphs with topic sentences, evidence, and analysis.
3. A conclusion.
4. A references page that includes the subject you are analyzing. Any additional sources must also be cited and placed on the references page.
Amazon Alexa. (2020). *Not Everything Makes the Cut* [Video]. YouTube. https://www.youtube.com/watch?v=e7iSdU7cuCA
McQuarrie, E. F., & Phillips, B. J. (2010). Indirect persuasion in advertising: How consumers process metaphors presented in pictures and words. *Journal of Advertising, 39*(2), 7–20. https://doi.org/10.2753/JOA0091-3367390201
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